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Tenace - Zoë Mc  Pherson
music video, 2020

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Tenace - Zoë Mc Pherson

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Music video for the track Tenace, from Zoë Mc Pherson's new album States of Fugue, released on SFX on 20.02.20

sfx-space.bandcamp.com/album/states-of-fugue-sf02



Direction - Alessandra Leone⁣
Performance - Zoë Mc Pherson
DoP - Julian Moser⁣
Editing - Alessandra Leone
⁣Styling - Raki Fernandez⁣
⁣Hair and Makeup - Samantha Pottmaier⁣
Color Grading - Valerio Liberatore ( Mint )
Gaffer - Hendrik Kintscher⁣
Lighting Design Assistant - Nindya Nareswari
⁣Stills Photography - Dario Laganà

Thanks to
Medienwerkstatt Berlin - bbk Kulturwerk/ Location
MimeCentrum - Studio2 / Location
Don Aretino / Wardrobe

© SFX 2020. All rights reserved.






Director's notes


Drawing on the track’s relentless rhythms, the music video is raw, spontaneous and personal.

The idea is simple : the intimate act of dancing (on your own), and letting yourself get carried away. Maybe as a sort of reset button? A way to go through your struggle? dancing it out, allowing yourself to be in flux. Without filter.

I challenged Zoë with this concept, and she totally embraced it. The result is direct and straightforward. This way, it becomes an invitation to loosen ourselves : open up and let the sounds flow, bottom to top, without overthinking.

The music video was produced while we were also brainstorming about the new AV live show, which is why there's a strong presence of stage lighting ideas. The first scene is set against an infinity background of vivid colours, it is soft and smooth, then we are in a dark pool with few sharp gritty beams, similar to searchlights. We end with RGB pure diode lasers, threads of concentrated pure light cutting into darkness whose beams are so intense and thick, they feel like tangible thin volumes. In a way, one could see a sort of narrative of lighting quality/environment viscosity and thickness, where each mood stands for a stage of the inner emotional development.

Zoë's insistently moving presence is restless. She sways between calibrated body motion in repetition, and more frantic movement where her body raves and releases, driven by an inner force, or by the circular cracking sound, or both. The camera’s position grants us a view over it, half-way between wide-angled contemplation and subjectivity. This makes the video, in the end, open to your interpretation.


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